After the “entrepreneurial high
” we first experience when inspiration strikes, we get our “BIG IDEA
”, and make the decision to start our OWN business
We come CRASHING back down to earth and our minds are quickly flooded with fears, anxieties, and questions about our new direction.
One of the BIGGEST questions (and one that causes the most procrastination) is:
Will this BUSINESS actually work?
This QUESTION is not bad.
In fact, it’s the ONE question most entrepreneurs NEED to ask, but never do.
NOT asking this question results in entrepreneurs wasting years of their lives and thousands of dollars building a “plane” that will never FLY (their business).